Validation before I've even launched
(A rare free issue of Andy's Paid Newsletter)
I finally signed up to carrd.co last night
I’m pretty impressed so far!
It’s ridiculously cheap at $19 per *year* for 10 one page sites.
It has lots of nice templates to help us start quickly.
I quickly knocked up a simple LP for a free email course (see below). It’s linked to ConvertKit, but currently not adding people there when I test signing up.
Screenshot of the Carrd landing page (desktop):
Screenshot of the Carrd landing page (mobile):
WHY I’m doing this
I’m hoping to kill a few birds with one stone:
1) Help people
People often ask me how to get their first client. This has been happening for years in the fastlaneforum.com, Facebook groups, and a little bit on Twitter now.
Being asked questions is a great sign of a “validated need”.
It’s also a sign some people already believe I can help them.
2) Save time
I’ve written a lot on this over the years. It’s strewn across various forum threads and YouTube videos.
In future I’d like to point people to a resource in future that leads them through actionable steps to get their first client. This will save me from doing it one-to-one via DM, email, or calls.
3) Figure out email marketing and ConvertKit
I know myself - I learn best when I have the end goal of helping someone.
4) Figure out Carrd
If I can create landing pages myself then it will reduce the time to launch of my many projects.
It will free up my developer to work on client issues and on our budding SaaS offering.
Market Validation
As I’m typing this I got an alert on Twitter.
There’s nothing like someone waiting for you to launch to get you motivated (there’s a lesson in there!).
